Officially launching Ivy + Stone in late 2012,

I quickly excelled in the world of decorating, finding my passion for couture wedding cakes after apprenticing under a world renowned cake designer based in Sydney. This brief time of learning was invaluable, helping me fine tune my skills and equipping me with the knowledge I needed to grow and develop my business.

Hello!!! I’m Jade!

Creator, Founder +
Still-Figuring-It-Out-er.

My enamour with sweets started at a young age, my earliest memory I have of being in the kitchen is with my mum baking brownies at age three. The drive to perfect my baking skills developed over the years, receiving a cupcake decorating course for my 18th birthday. Unbeknownst at the time, this course was my unofficial first step into the cake world, which perfectly combined my passion for art and baking. 

For the past 4 years,

I’ve worked day and night to grow my brand and with the help of social media, it has grown into something larger than I ever could have imagined. Early on, I established a personal and open relationship with my online community, to ensure people know they aren’t alone in the personal or business struggles life throws our way. My goal is to only ever empower and encourage those who come across my work. I am truly in awe and humbled by those who support me and my business every day and allow me to continue living my dream.